11 September 2006     

Telecom Italia Sparkle Leads in Middle East and Med Basin IP Transit market

Renesys Corporation, a leading provider of next-generation Internet Routing and Market Intelligence solutions, today announced that its Market Intelligence Service has been chosen by Telecom Italia Sparkle, a worldwide leader in international telecommunications services, to benchmark the performance of Seabone (Telecom Italia Sparkle’s IP global backbone) and explore IP transit, peering relationships, customer prospects and competitor strategies worldwide. As an early finding using Renesys Market Intelligence, Telecom Italia Sparkle has resulted as the largest IP carrier in terms of transit relationships in the Middle East and the Mediterranean Basin, among the fastest growing markets for telecommunications services.
Using Renesys Market Intelligence, Telecom Italia Sparkle was shown to provide more IP transit connections in the region than its main competitors.

“It is very beneficial to have the largest customer base in one of the fastest-growing Internet regions,” said Arturo Danesi, Telecom Italia Sparkle EVP, Marketing Wholesale Services. “Our traction in the Middle East and the Mediterranean Basin is the key example of our vast growth across a number of strategic regions.”
Telecom Italia Sparkle cited the depth and uniqueness of Market Intelligence as the driving forces in the Company’s decision to select Renesys.

“Market Intelligence gives us an interesting competitive advantage in that it provides a level of information previously unachievable. It will also help us to further establish a leadership position in high growth markets such as Eastern Europe and Latin America,” continued Mr. Danesi. “This is a very easy-to-use service, and it provides a degree of intelligence that would have been extremely inefficient to build and maintain internally."

Renesys Market Intelligence gives service providers a real-time view into the Global Internet as it affects their business. Marketing, sales, business development and peering professionals can now clearly watch their customers and their competition.
“We’re thrilled to add Telecom Italia Sparkle, one of the most recognized and experienced telecom leaders worldwide, to our growing list of customers. Seabone has shown a tremendous success in providing IP transit all over the world. Seabone is today providing Tier-1 grade IP solutions and is currently in the Top 10 of our Global Backbone Ranking, second between the European players, and it’s still growing,” said Mr.Andy T. Ogielski, President, Chief Scientist and Co-Founder of Renesys. “We’re confident that Market Intelligence will provide them with the most current strategic resources available to help them quantify, refine and retain their competitive advantage.”
Renesys Market Intelligence (RMI) is the first and only continuously-updated information resource of its kind. Based on the evolution of the global service provider marketplace, it includes live data from global routing tables, which is therefore used to include real-time maps of more than 180,000 networks and 30,000 organizations worldwide. RMI showcases relative strengths and weaknesses of competing service providers, and includes global, national and regional rankings of customer growth based on the changing number and quality of networks to which the competitor is linked.

Seabone is the IP global backbone of Telecom Italia Sparkle, providing wholesale IP services in 4four continents, leveraging on proprietary fiber network and 75+ POPs around the world. The company’s IP product portfolio includes: IP transit, IPv6, Ethernet over MPLS, Virtual Peering and a flexible set of commercial and technical options. Seabone’s new state of the art product is S@FE, a network-based protection tool against DoS/DDoS attacks developed with a fine tuned mix of hi-tech and experience of a specialized Security Operating Centre, to ensure the business continuity to Seabone customers. S@FE is the first wholesale product of its kind to provide such a level of security.